Shopify Technical SEO Audits
Precision SEO Audits for Peak Performance
Why Should You Do a Shopify SEO Audit?
A Shopify SEO audit identifies areas for improvement in your site’s SEO strategy, leading to better search engine rankings. Higher rankings can significantly increase organic traffic, a key driver of sales and revenue.
An audit not only focuses on how search engines view your site but also how users interact with it. Improvements in site usability and content relevance can lead to better customer engagement and higher conversion rates.
SEO is not a one-time effort but a long-term strategy. Regular audits ensure that your Shopify store remains aligned with the latest SEO practices and market trends, contributing to sustainable business growth.
An audit provides a detailed overview of your site's current SEO performance, allowing you to set measurable goals and track improvements over time, essential for evaluating the ROI of your SEO efforts.
Our Audit Process
Initial Consultation and Goal Setting
Overview: We begin with a thorough consultation to understand your business objectives, target audience, and specific challenges.
Goal Setting: This helps us align the audit process with your unique goals, ensuring the outcomes are relevant and actionable.
Comprehensive Site Analysis
Technical Audit: We conduct a full technical review of your Shopify store, examining site speed, mobile responsiveness, URL structures, and more.
On-Page SEO Evaluation: This includes analysing content quality, keyword optimisation, meta tags, and internal linking structures.
Off-Page Analysis: We assess your site's backlink profile, external linking strategies, and online reputation.
Utilising Advanced Tools and Techniques
SEO Tools: We use a suite of advanced SEO tools like SEMrush, Ahrefs, and Moz for in-depth analytics and insights.
Google Analytics & Search Console: These tools help us understand your site’s traffic patterns, user behaviour, and search performance.
Competitor Analysis
Benchmarking: We compare your store against top competitors to identify areas where they excel and where opportunities lie for your store.
Strategy Insights: Understanding competitor strategies helps us formulate more effective SEO tactics for your store.
Customised SEO Strategy Development
Tailored Recommendations: Based on our findings, we develop a customised SEO strategy that addresses the unique needs and challenges of your store.
Action Plan: We provide a detailed action plan with prioritised recommendations for both short-term improvements and long-term growth.
Reporting and Feedback
Detailed Report: You'll receive a comprehensive report outlining our findings, recommendations, and an actionable plan.
Feedback Session: We schedule a session to discuss the report and ensure you understand the recommendations and next steps.